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Friday, October 4, 2013

Will the Google update affect my business

The Google Hummingbird Update

So you may have heard by now about the latest update that Google has unleashed is called the Hummingbird. This is the boldest update and algorithm change since 2009, and it has been active for about a month or more. So if you are wondering if it will affect your site and you haven't seen any dramatic changes yet then you are probably all set. 

What did the Hummingbird update do?

Well it is Googles way of reading your mind. They have started digging deeper into what people are searching for. As well as making long tail keywords a bit more effective. Using data obtained from mobile search has sparked a lot of interesting results. With a whopping estimated 34% of searches coming from mobile and half of those searches being created via voice search. Google knows how important mobile is in the search world. So to make a long story shorter the update is going to help those that are developing their sites to be mobile friendly as well as drawing a lot of data from indexed social media sites and posts. Taking into consideration factors such as comments likes and shares. 
With all this new data Google is trying to read your mind. Giving you results that they see as more relevant to you by the way you search. The two word search terms are not dead but starting to fall in comparison to the long tail keywords being produced from mobile devices. 

In short Hummingbird should be a good thing, there hasn't been any major complaints like when Google announced their other furry friends like Penguin and Panda. So revel in this change and start creating good content that is directly related to your industry, topic and posts. The new update is like a bloodhound dog. It is sniffing around to bring you more information that is related to your search query.  By using the new update which is also supposed to be faster as well, your search results will be more personalized and robust. I guess time will tell and we can always bitch about what it doesn't do. 

It's a Friday night and I like to watch movies so I'm ending on that note. Are you a movie buff? If you like to collect full length movies and not do it the illegal way, you can get Full Length Movie Downloads from a place I use called Movie Club They have just about any movie on the planet and you can view them from anywhere, Tablet, mobile, computer and TV or you can burn them to make your own library :) Check it out Here.

I hope you have a great weekend and don't work to hard. Take time to spend with the family even if it is just watching a Movie..

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